Internet Marketing and Promotion News

Internet Marketing and Promotion News

The latest news revolves around internet marketing. The traditional four “Ps” of marketing now with three added for “service” marketing have been revised to include the Internet as a powerful marketing medium and tool and discuss how it has revolutionized the very function of sales and marketing. marketing. Previous, product, price, place and promotion; The four Ps of standard marketing are complemented by people, physical evidence, and processes focused on core marketing activities ranging from various internal to external strategies. But today, Internet marketing and promotion have earned all the accolades.

The year 2009 has passed and has bequeathed a great responsibility for economic reforms to 2010. Although it has laid a solid foundation on which the year 2010 can envision constant growth, it is imperative to understand customers, reach them appropriately, and develop strategies according to them. Due to the rise of e-commerce, it is advisable to research and develop products based on the marketing strategy from the outside in rather than the inside out.

Promotion on the Internet is one of the most used concepts today, where customers are reached and oriented to the point where services or products can be personalized in the best way. As the Internet has gained a phenomenal presence in industry, education, mass communication, social and political segments, promotional campaigns throughout the Internet media are proving extremely rewarding. Be it online reservations, online admissions, online payments, the Internet has made every transaction extremely comfortable and convenient. Therefore, if people are not moving, there is no use of billboards; if people don’t read newspapers, no print ads are used; if people are not listening to the radio, there is no need to go on the air.

The promotion of Internet marketing in the news is simply due to the increased acceptance of the marketing tool among the masses, whose brand power and the marketing gurus have taken notice. So it’s no wonder that companies will stop advertising elsewhere in the near future and focus only on this small but significant medium.

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